Channel and Reseller Management That Scales With Your Network
Give resellers a self-service ordering portal with custom pricing, track commissions automatically, and manage your entire channel from one dashboard — with custom portals and integrations when your network needs more.
The Reality of Managing a Channel or Reseller Network
Resellers are calling or emailing orders instead of self-serving.
Every reseller order requires someone on your team to receive, process, and confirm it. As the channel grows, so does the order admin — and your team's capacity doesn't.
Different pricing for different accounts is managed in spreadsheets.
Custom pricing agreements live in spreadsheets or in someone's head. Mistakes happen. Resellers get the wrong price. Reconciliation takes hours every month.
No visibility into channel pipeline.
You don't know what deals are in progress, which partners are active, or where the bottlenecks are until the quarter is over. There's no live view of channel performance.
Resellers aren't selling your products because ordering is too hard.
Friction in the ordering process means resellers default to pushing competitor products that are easier to order. A clunky channel experience costs you sales you don't even know you're losing.
Manual commission calculations take days every month.
Figuring out what each partner is owed requires pulling data from multiple systems, matching it to commission agreements, and manually calculating payouts. It's slow and error-prone.
Self-Service Ordering. Commission Tracking. One Platform.
Two products and a custom capabilities layer for channel-driven businesses — self-service reseller ordering, commission tracking, and partner management on one platform.
Orderlink — B2B Ordering Portal
Each reseller gets their own login to place orders online with account-specific pricing. No phone calls, no emails, no manual processing from your team.
- Account-Specific Pricing — Pricing locked to each reseller account and enforced automatically at the order level. Correct price every time without manual checking.
- Branded Buyer Portal — Resellers log in and see only their agreed pricing, available products, and order history. Clean, account-specific experience for every partner.
- Bulk Ordering — Resellers placing large orders can upload order files or use bulk-add functionality. High-volume ordering without high-volume admin.
- Order Management — Full view of channel orders from placement through fulfilment. Every order tracked without chasing resellers for confirmation.
- Account Self-Service — Resellers view order history, download invoices, and update account details without contacting your team. Fewer inbound requests, faster ordering.
- Minimum Order Quantities — Enforced automatically per account or product line. No orders slipping through below your agreed minimums.
Marketbridge — Channel Partner Management
The full partner management layer above ordering — commission tracking, deal registration, partner tiers, and a partner portal with role-appropriate access per account.
- Commission Tracking — Automated commission calculation by partner, tier, and product line. What each partner is owed calculated at transaction time, not reconstructed at month-end.
- Partner Tiers — Multi-tier partner classification with tier-appropriate pricing, benefits, and visibility. Partners see what their tier entitles them to — nothing more, nothing less.
- Deal Registration — Partners register deals through the portal with approval workflows. Pipeline visible to your team in real time without chasing status updates.
- Partner Portal — Role-appropriate access per partner account. Reseller enablement resources, sales support materials, and commission history in one place.
- Payout Reporting — Automated payout reports generated per partner per period. Commission disputes resolved against a system record, not a spreadsheet.
Custom Capabilities — For Complex Channel Networks
For channel networks with white-label portal requirements, complex commission engine configuration, or CRM and ERP integrations that go beyond standard product configuration.
- White-Label Partner Portals — Custom-branded portals with a white-label experience per partner tier. Your channel, your brand — not a generic vendor portal.
- CRM & ERP Integration — Connect channel order and commission data to your existing CRM or ERP. One data set across your sales and operational systems.
- Commission Engine Configuration — Bespoke commission structures for complex multi-tier and product-level arrangements that go beyond standard Marketbridge configuration.
What Channel Network Clients Get
Reseller ordering portal
Custom pricing
Minimum order quantities
Commission tracking
Deal registration
Partner tiers
Partner portal
Custom branded portals
CRM/ERP integration
Support
Onboarding
